The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - Social Media

Santa Project

Agency FigliuloandPartners / New York

Client Macy's Inc

Category

Social Engagement / Community Building

Annual ID

OS_SM17074M

2017 Awards

Total Points: 5

Merit

Credits

Agency

FigliuloandPartners / New York

Production Company

Park Pictures / New York
Cartel / New York
The Mill / New York
Mr. Bronx Audio Post / New York
Leroi / New York
Smartypants / New York
Hungry Inc / New York

Agency Producer

Robert Valdes
Jill Landaker

Producer

Sam Pasquesi
Mahir Hossein
Jennifer Hart

Chief Creative Officer

Mark Figliulo

Content Strategist

Ben Lebowitz
Quaison Carter

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