The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - UX / UI

Apple Watch Nike+

Agency R/GA / Portland

Client Nike


Mobile / Utility

Annual ID


2017 Awards

Total Points: 5




R/GA / Portland

Chief Creative Officer

Stefan Olander

Creative Technologist

Michael Piccuirro
Kumi Tominaga

Executive Creative Director

Benjamin Williams

User Experience Designer

Gene Lu

Agency Producer

Deborah Au-Yeung
Matt Boncek
Nancy Ward
Hana Newman

Content Strategist

Jessica Greenwood

Technical Producer

Rob Marreel

Creative Team

Derek Chan
Duncan Hoge
Terrence Ma

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