The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - UX / UI

Sea Hero Quest

Agency Saatchi & Saatchi / London + BUF / Paris

Client Deutsche Telekom


Innovation in UX / UI / Single Channel

Annual ID


2017 Awards

Total Points: 25

Gold Pencil



Saatchi & Saatchi / London
Saatchi & Saatchi / Macedonia

Digital Agency

Glitchers / London

PR / Marketing Agency

Proud Robinson / London

Production Company

BUF / Paris
Grand Central Studios / London
UNIT / London

Media Company

MediaCom / Germany

Chief Creative Officer

Kate Stanners

Creative Director

Matt Hyde


Bibo Bergeron

Sound Designer

Tim Garrett
Aaron Taffel

User Interface Designer

Patrick Schofield

Agency Producer

Laszlo Bederna

Product Architect

Zhivko Terziivanov
Tristan Menard

Technical Producer

Hugo Scott-Slade

Creative Team

Franki Goodwin
Will John
Rob Watts

Related Awards





Follow Us