The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - Public Relations

Care Counts

Agency DigitasLBi / Chicago + Ketchum / Chicago

Client Whirlpool


Community Building

Annual ID


2017 Awards

Total Points: 25

Gold Pencil



DigitasLBi / Chicago

PR / Marketing Agency

Ketchum / Chicago

Production Company

Goodstory Films/C41 Media / New York
Cutters / Chicago

Chief Creative Officer

Ronald Ng

Creative Technologist

Tony Bailey
Quentin Poynter


Mai Iskander

Executive Creative Director

Morgan Carroll


Amanda Riley


Paul Lefebvre

Social Media Manager

Rachael Datz

User Experience Designer

David Plant

Agency Producer

Greg Lederer

Content Strategist

Brian Sherwell

Digital Artist / Multimedia

Caitlin Finn
Ryanne Donnellon
Samantha Harvey

Product Architect

Sujal Patel

Creative Team

Janice O'Flaherty
Kristine Kobe
Julie Wisniewski
Themi Psarras
Corinne Gudovic
Sarah Gates
Rachel Carlisle
Kelsey McGovern
Stefani Duhon

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