The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - Public Relations

Conspicuous Savers - Integrated Online - National Savings Month

Agency King James Group / Cape Town

Client Sanlam


Integrated Campaign

Annual ID


2017 Awards

Total Points: 5




King James Group / Cape Town

Production Company

Arcade / Cape Town
Big Bird RC / Cape Town
Pressure Cooker / Cape Town
Family Tree / Cape Town


Frances Kroon
Kirk Morgan
Rob Smith


Kathi Jones
William Nicholson
Samantha Wentzel

Creative Director

Cameron Watson
Mike Wilson

Executive Creative Director

Matt Ross
Devin Kennedy
Dan Pinch

Chief Creative Officer

Alistair King


Rosco Vercuil
James Matthes
Cassper Nyovest

Content Strategist

Lauren Volmink
Lee Ann Lipman
Jeremy Jenkin

Information Architect

Jason Plaaitjies

Creative Team

Cara Bulteel
Rosie Frost
Tanya Horak
Marike Marais
Kelly Atherton
Taryn Walker


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