The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - Moving Image Craft

We're The Superhumans

Agency Leland Music / London + 4creative / London + Blink / London + Factory / London

Client Channel 4 / Rio Paralympics


Craft - Use of Licensed / Adapted Music / Use of Licensed / Adapted Music - Single

Annual ID


2017 Awards

Total Points: 75

Best of Moving Image Craft
Gold Pencil



4Creative / London

Production Company

Leland Music / London
Blink / London
Factory / London

Creative Director

Alice Tonge


Dougal Wilson

Executive Creative Director

Chris Bovill
John Allison

Sound Designer

Anthony Moore

Agency Producer

Shananne Lane
Louise Oliver

Music / Sound

Abi Leland
Ed Bailie

Creative Team

Alice Tonge
Dougal Wilson
Jolyon White
Richard Biggs


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