The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - Moving Image Craft

The Anthem

Agency Leo Burnett / Sydney + Leo Burnett / Chicago

Client Samsung


Craft - Use of Licensed / Adapted Music / Use of Licensed / Adapted Music - Single

Annual ID


2017 Awards

Total Points: 10

Bronze Pencil



Leo Burnett / Sydney
Leo Burnett / Worldwide
Leo Burnett / Chicago

Production Company

Human / Santa Monica
A52 / Santa Monica

Art Director

Nils Eberhardt


Dave Govier

Chief Creative Officer

Mark Tutssel
Britt Nolan


Andy McGraw

Executive Creative Director

Vince Lagana
Grant McAloon


Jonathan Sanford

Agency Producer

Matt Blitz
Christopher Cochrane
Brian Behling

Music / Sound

Matthew O'Malley
Daryl Pinsdorf

Creative Team

Radim Svoboda
Amanda Quested
Ashley Beam
Huy Ngo
Emily Smith
Brendan Swansborough
Kara Yang
Christopher Bridgland
Peggy Walter
Chris Clark
Zach Wakefield


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