The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2004 One Show - Interactive

The Inside Story

Agency Forsman & Bodenfors / Gothenburg

Client Volvo Cars Sweden/Volvo S40


Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

Annual ID


2004 Awards

Total Points: 15

Silver Pencil



Lars Johansson


Peter Gehrke

Agency Producer

Mathias Appelblad

Music / Sound

Koko Kaka Entertainment

Photo Illustrator

Peter Gehrke
Lennart Sjöberg
Curt Wass
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