The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2018 One Show - Cross-Platform

Exclusive the Rainbow case study

Agency DDB / Chicago + Starcom / Chicago + Mediacom / Chicago + Olson Engage / Chicago

Client Mars Wrigley Confectionery


Integrated Branding / Integrated Online

Annual ID


2018 Awards

Total Points: 10

Bronze Pencil



DDB Chicago / Chicago

PR / Marketing Agency

Olson Engage / Chicago
Fanscape / New York City

Production Company

MJZ / Los Angeles
Work Editorial / New York City
The Mill / New York City

Media Company

Starcom / Chicago
Mediacom / Chicago

Chief Creative Officer

Ari Weiss
John Maxham

Creative Director

Nathaniel Lawlor
Ruth Bellotti


Steve Ayson

Executive Creative Director

Colin Selikow

Social Media Manager

Leandro Martinez

Creative Team

Diane Jackson - Chief Production Officer
Matt Blitz - Executive Producer
Jason Georgen - Senior Producer
Scott Terry - Production Manager
Azher Ahmed - Director of Digital Operations
Jim Higgins - Digital Director
Nico Nieto - Digital Director
Josh Drueck - Group Strategy Director
Jonathan Palmer - Strategist
Richard Guest - Global Business Lead
Eli Velez - Global Segment Lead
Josh Lenze - Global Brand Lead
Erin Leahy - Global Account Director
Katie Goold - Account Executive
David Zander - President
Emma Wilcockson - Executive Producer
Jody Lee Lipes - Director of Photography
Inbal Weinberg - Production Designer
Jane Shearer - 2nd Unit Director
Mike Horan - Assistant Editor
Josh Sasson - Assistant Editor
Winter Brihn - Assistant Editor
Erica Thompson - Executive Producer
Nirad 'Bugs' Russell - Senior Producer
Jade Kim - VFX Shoot Supervisor

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