The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2018 One Show - Cross-Platform

The Truth is Hard to Find

Agency Droga5 / New York + Second Child / New York + Chromista / Los Angeles

Client The New York Times


Brand Transformation

Annual ID


2018 Awards

Total Points: 2




Droga5 / New York

Production Company

Second Child / New York
Chromista / Los Angeles
The Mill / New York

Agency Producer

Jenna Allchin
Rob Lugo


Sally-Ann Dale
Jesse Brihn
Bryan Litman
Anders Hedberg
Kylie Loeffler
Grant Thompson
Erica Palaia
Niklas Lindstrom
Cliff Lewis
Rob Lugo
Rick Gutierrez

Creative Director

Emmie Nostitz
Donnell Johnson

Executive Creative Director

Tim Gordon

Chief Creative Officer

David Droga
Ted Royer

Creative Team

Mariana Oliveira
Jonny Bauer
Harry Roman
Tom Gibby
Colleen Leddy
Kristen Ziaks
Eric Chow
Julian Cheevers
Keith Jackson
Sophia Bernard
Caroline Kosse
Mitchell Quesada
Stephanie Thiel
Meredith Nydam


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