The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2005 One Show - Interactive

MINI Cabrio Film Clips

Agency Interone Worldwide GmbH / Hamburg

Client BMW AG (MINI)


Promotional Advertising / Promotional Advertising - Web Sites

Annual ID


2005 Awards

Total Points: 5



Art Director

Margit Schr?der


Stephen James

Creative Director

Martin Gassner
Oliver Bentz

Content Strategist

Dirk Lanio
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