The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2018 One Show - Design

Safety Spokes

Agency Ogilvy & Mather Japan GK / Tokyo

Client Eyes, JAPAN Co. Ltd.


Experiential / Environmental / Ambient Media - Series

Annual ID


2018 Awards

Total Points: 10

Bronze Pencil



Ogilvy & Mather Japan GK / Tokyo


Mayu Kawase

Chief Creative Officer

Ajab Samrai

Creative Director

Ajab Samrai
Ricardo Adolfo


Dixon Wong

Executive Creative Director

Ajab Samrai


Maiya Wiester

Social Media Manager

Mark Jarnes

Technical Producer

Jun Yamadera

Creative Team

Atsuko Keino
Sophianna Bishop
Masaki Kato
Mai Akamatsu
Naoko Nakayama 

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