The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2018 One Show - Interactive

More Than A Game

Agency adam&eveDDB / London + The Mill / London + Smuggler / London + Factory / London

Client FIFA

Category

Gaming

Annual ID

OS_IN18019G

2018 Awards

Total Points: 25

Gold Pencil

Credits

Agency

adam&eveDDB / London
Trim / London

Production Company

The Mill / London
Smuggler / London
Factory / London

Media Company

Starcom Mediavest / London

Chief Creative Officer

Richard Brim

Creative Director

Tim Vance
Paul Knott

Director

Adam Berg

Agency Producer

Sian Parker
Christopher Battye

Creative Team

Rasmus Smith-Bech
Jonas Roth

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