The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2018 One Show - Interactive

ELI / Wearable English Teacher

Agency Hakuhodo Incorporated / Tokyo + TBWA\HAKUHODO Inc. / Tokyo + HAKUHODO PRODUCT'S INC. / Tokyo + 1-10design, Inc. / Tokyo

Client Hakuhodo Incorporated

Category

Innovation in Interactive / Experiential

Annual ID

OS_IN18097M

2018 Awards

Total Points: 2

Merit

Credits

Agency

Hakuhodo Incorporated / Tokyo
TBWA\HAKUHODO Inc. / TOKYO

Production Company

HAKUHODO PRODUCT'S INC. / Tokyo
1-10design, Inc. / Tokyo
1-10robotics, Inc. / Tokyo
1-10drive, Inc. / Tokyo
AOI Pro. Inc. / Tokyo
CAVIER LIMITED / Tokyo

Art Director

Yuki Tokuno

Producer

Shota Hayashi
Tomohiko Okubo
Kenji Maruyama
Takuya Takahashi
Go Ito
Misa Nakamura

Creative Director

Naoki Ono

Product Architect

Yuki Yamamoto

User Interface Designer

Akane Toda

Creative Team

Junghyun Kim
Taniguchi Shinpei
Masahiko Sato
Kazuhiro Fujioka
Masayuki Hirao
Naoto Oshiba
Shuto Mikami
Toyoshi Morioka

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