The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2018 One Show - Branded Entertainment

Levi's Circles :60

Agency FCB West / San Francisco

Client Levi Strauss & Co.


Broadcast / Short Form - Single

Annual ID


2018 Awards

Total Points: 10

Bronze Pencil



FCB West / San Francisco
FCB Global / New York

PR / Marketing

Paul and Williams Inc. / New York

Production Company

The Mill / London
Cartel / Los Angeles
One Union / San Francisco
Believe Media / Cherry Films / London / New York
The Mill / New York

Media Company

OMD / Los Angeles

Chief Creative Officer

Karin Onsager-Birch
Fred Levron


David Johnson


Jake Nava

Executive Creative Director

Mike Long

Sound Designer

Matt Wood

Agency Producer

Elizabeth Morse
Charlotte McConnell

Content Strategist

Simon White
Ryan Riley

Digital Artist / Multimedia

Fergus McCall

Technical Producer

Misha Stanford-Harris
Simon Bath
Lauren Pullano
Ali Reed

Creative Team

Paul Foulkes
Matt Ashworth


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