The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2018 One Show - Branded Entertainment

The Talk

Agency BBDO / New York + The Corner Shop / New York

Client P&G


Online / Short Form - Single

Annual ID


2018 Awards

Total Points: 25

Gold Pencil



BBDO / New York

PR / Marketing Agency

Egami Consulting Group

Production Company

The Corner Shop / New York

Media Company

Hearts & Science

Art Director

Bryan Barnes


Nedal Ahmed

Chief Creative Officer

David Lubars
Greg Hahn


Lasse Frank

Creative Director

Marcel Yunes
Rick Williams


Malik Vitthal

Sound Designer

Brian Emrich

Agency Producer

David Rolfe
Dan Blaney
Whitney Collins
Melissa Chester

Digital Artist / Multimedia

Sofie Borup
Jeff Robins

Music / Sound

Phil Loeb
Keith Reynaud

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