The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2018 One Show - Branded Entertainment

More Than Nice

Agency Young & Rubicam / New York

Client KIND Snacks


Online / Short Form - Single

Annual ID


2018 Awards

Total Points: 2




Young & Rubicam / New York

Production Company

Park Pictures / Los Angeles
Exile Edit / Los Angeles
Beacon Street / Los Angeles
Marmoset / Portland
Shed LA / Los Angeles

Art Director

Hans Schenck

Chief Creative Officer

Leslie Sims


Emmanuel Lubezki


Hanan Townshend

Creative Director

Kate Lummus

Sound Designer

Rommel Molina

Agency Producer

Greg Lotus
Joyce Roughley

Content Strategist

Tara Fray
Claire Heaps

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