The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2018 One Show - Branded Entertainment

Stories from the other side of the world

Agency BBDO Paris / Boulogne Billancourt

Client CARE France


Online / Short Form - Campaign

Annual ID


2018 Awards

Total Points: 2




BBDO Paris / Boulogne Billancourt

Production Company

Gang Life / Paris

Chief Creative Officer

Matthieu Elkaim

Chief Marketing Officer

Valérie Accary

Creative Team

Théophile Robaglia
Joseph Rozier


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