The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2018 One Show - Branded Entertainment

Fearless Girl

Agency McCann / New York + Visbal Sculpture, Inc / Delaware + Traction Creative / New York

Client State Street Global Advisors

Category

Experiential / Live Events

Annual ID

OS_BE18034G

2018 Awards

Total Points: 25

Gold Pencil

Credits

Agency

McCann New York / New York

Design Firm

Visbal Sculpture, Inc / Delaware

Production Company

Traction Creative / New York

Art Director

Lizzie Wilson

Writer

Tali Gumbiner

Chief Marketing Officer

Stephen Tisdalle

Creative Director

Dov Zmood
Vince Lim

Social Media Manager

Gemma Craven

Content Strategist

David Broad

Music / Sound

Eric Johnson
Dan Gross

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