The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2018 One Show - Direct Marketing

The Biggest Sports Endorsement Deal of All Time

Agency FCB / Chicago

Client Archer+Wolf, LLC

Category

Guerrilla Marketing

Annual ID

OS_DI18086M

2018 Awards

Total Points: 2

Merit

Credits

Agency

FCB Chicago / Chicago

PR / Marketing

Current Marketing / Chicago

Production Company

Lord + Thomas / Chicago
FND Films / Chicago

Director

Aaron Fronk

Producer

Jared Stachowitz
Cooper Johnson
Vinny DeGaetano

Creative Director

Tom Flanigan

Executive Creative Director

Max Geraldo

Chief Creative Officer

Liz Taylor
Fred Levron

Music & Sound

Jason Ryan
Alec Chojnacki

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