The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2018 One Show - Film

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Agency Apple / Cupertino + Park Pictures / Santa Monica

Client Apple


Online Films & Video / Pre-Roll Video - Campaign

Annual ID


2018 Awards

Total Points: 2



Internal / In-House Agency

Apple / Cupertino

Production Company

Park Pictures / Santa Monica


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