The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2018 One Show - Print & Outdoor

Made of Brazilian Summer

Agency AlmapBBDO / São Paulo

Client Alpargatas

Category

Craft / Art Direction - Single or Campaign

Annual ID

OS_PO18157M

2018 Awards

Total Points: 2

Merit

Credits

Agency

AlmapBBDO / Sao Paulo

Production Company

Gelmi / São Paulo
Motor Niveo / São Paulo
Black Madre / São Paulo
Adelmo Art / São Paulo
Estúdio Alê Catan / São Paulo

Executive Creative Director

Bruno Prosperi

Chief Creative Officer

Luiz Sanches

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