The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2018 One Show - Radio

Fully Booked "Lives" Campaign

Agency McCann Worldgroup Philippines / Taguig + Hit Productions, Inc. / Makati

Client Fully Booked Philippines


Broadcast / Any Length - Campaign

Annual ID


2018 Awards

Total Points: 10




McCann Worldgroup Philippines / Taguig

Media Company

UM Philippines / Taguig

Production Company

Hit Productions, Inc. / Makati
Just Add Water, Inc. / Makati


Mavic Martin
Jho Moya

Sound Designer

Philip Jarilla
Richard Genabe
Arnold Buena

Creative Director

Maan Bautista

Executive Creative Director

Joe Dy

Chief Creative Officer

Raul Castro

Creative Team

Mon Garcia
Bambi Reyes
Camille Datu
Chot Aldeguer
Noemi Zamora


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