The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2018 One Show - Radio

The Alternatives

Agency McCann Canada / Toronto

Client Prostate Cancer Canada


Broadcast / Any Length - Campaign

Annual ID


2018 Awards

Total Points: 15

Silver Pencil



McCann Canada / Toronto
McCann Health / Toronto

Production Company

Grayson Matthews / Toronto
Suneeva / Toronto
School Editing / Toronto
Alter Ego / Toronto
Powerhouse Casting / Toronto


Darren Clarke

Chief Creative Officer

Darren Clarke


Tom Westin

Executive Creative Director

Josh Stein


Kelly McCluskey

Agency Producer

Jacqueline Bellmore

Music / Sound

Brian Bernard

Creative Team

Chris Paleczny
Taylor McCarthy

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