The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2018 One Show - Social Media

Share a Coke 1,000 Name Celebration

Agency Fitzco//McCann / Atlanta + Casanova//McCann / New York

Client Coca-Cola


Innovation in Social Media

Annual ID


2018 Awards

Total Points: 2




Fitzco//McCann / Atlanta
Casanova//McCann / New York
McCann Worldgroup / New York

Digital Agency

Fortyfour / Atlanta

Production Company

Score A Score / Los Angeles

Chief Creative Officer

Noel Cottrell

Executive Creative Director

John Mescall
Mitch Bennett
Wes Whitener

Agency Producer

Christine Sigety
David Berngartt

Creative Team

Mike McGarry
Joy Rowland Brown
Sophie Wolf
David Matathia
Katy Tenerovich
Cris Tally
Troy Harris
Lisa Holloway
Brian Wallace
Carla Noriega
Anjelica Caraballo

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