The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2018 One Show - Penta Pencil

Snickers & BBDO: Thinking Globally, Acting Locally

Agency BBDO / New York + AMVBBDO + ClemengerBBDO + ImpactBBDO

Client Mars Chocolate North America / Snickers

Category

Penta Pencil

Annual ID

OS_PP18001P

2018 Awards

Total Points: 75

Penta

Credits

Agency

BBDO New York / New York
Amvbbdo
Clemenger BBDO
Impact BBDO
BBDO Toronto

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