The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2018 One Show - Moving Image Craft

Trust Is Power

Agency Duracell / USA + Wieden+Kennedy / New York + MJZ / Los Angeles + Mack Cut / NYC

Client Duracell

Category

Craft - Direction / Campaign

Annual ID

OS_MI18078M

2018 Awards

Total Points: 2

Merit

Credits

Agency

Wieden+Kennedy / New York

PR / Marketing Agency

Duracell / USA

Production Company

MJZ / Los Angeles
Mack Cut / NYC
Co3 / Nyc

Cinematographer

Evan Prosofsky

Director

Steve Ayson

Executive Creative Director

Karl Lieberman

Content Strategist

Sean Staley (Strategy Director)
Cristina Pansolini (Brand Strategist)

Creative Team

Nick Setounski (Head of Integrated Productions)
Dan Hill (Director of Brand Strategy)
Mike Welch (Account Team)
Meghan Mullen (Account Team)
Jamie Robinson (Account Team)
Liz Lightbody (Social Strategist)

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