The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2018 One Show - Moving Image Craft

Original Is Never Finished

Agency EXILE / New York + Johannes Leonardo / New York + RSA Films / Los Angeles

Client Adidas


Craft - Editing / Single

Annual ID


2018 Awards

Total Points: 25

Gold Pencil



Johannes Leonardo / New York

Production Company

Exile / New York
RSA Films / Los Angeles
Blacksmith / Los Angeles
Company 3 / Los Angeles

Art Director

Hunter Hampton

Chief Creative Officer

Jan Jacobs
Leo Premutico

Agency Producer

Maria Perez
Tina Diep
Stine Moisen
Doug Moffitt
Alexandra Olivo

Content Strategist

Miné Cakmak
Ann Marie Turbitt

Digital Artist / Multimedia

Iwan Zwarts
Daniel Morris
Liz Lyons
Tom Bussell
Ylli Orana
Tom Poole
Clare Movshon

Creative Team

Jeph Burton
Dana May
Sam McCallum
Dom Dalton
Gulru Soylu
Mark Aronson


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