The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2018 One Show - Social Influencer Marketing

Box of Greatness

Agency BBDO / New York + EG+ Worldwide / New York

Client Foot Locker


Influencer Marketing / Multi-Channel

Annual ID


2018 Awards

Total Points: 15

Silver Pencil



BBDO New York / New York

Production Company

EG+ Worldwide / New York

Art Director

Martins Zelcs


Bryan Stokely

Chief Creative Officer

David Lubars
Greg Hahn

Executive Creative Director

Dan Lucey


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