The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2019 One Show - Integrated

The Return of Colonel Sanders 2018

Agency Wieden+Kennedy / Portland

Client KFC


Integrated Campaign / Online

Annual ID


2019 Awards

Total Points: 25

Gold Pencil



Wieden+Kennedy / Portland

Creative Director

Jarrod Higgins
Freddie Powell

Executive Creative Director

Jason Bagley
Eric Baldwin

Executive Producer

Heather Harvey
Ben Grylewicz

Account Team

Jesse Johnson
Spencer Crain
Kimmy Cunningham

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