The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2019 One Show - Interactive & Online

Oat the Goat

Agency Assembly / Auckland + FCB New Zealand / Auckland

Client Ministry of Education


Craft / Art Direction

Annual ID


2019 Awards

Total Points: 25

Gold Pencil



FCB New Zealand / Auckland

Client / Brand

Ministry of Education / Wellington

Production Company

Assembly / Auckland

Music / Sound Production Company

New Zealand Symphony Orchestra / Wellington
Liquid Studios / Auckland

Art Director

Josh Fourt-Wells

Chief Creative Officer

James Mok

Chief Technology Officer

Matt Wilson


Matt von Trott

Executive Creative Director

Tony Clewett

Executive Producer

Pip Mayne
Tamara O'Neill


Carl Sarney

Creative Team

Matt Barnes
Lennie Galloway
Thomas Gledhill

Account Team

Jenni Doubleday
Melissa Neustroski
Sarah-Jane Ferens
Janina Hanify
Cecilia Gardiner
Pirihira Hollings

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