The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2019 One Show - Branded Entertainment

Bordeaux 2050

Agency McCann Paris / Neuilly sur Seine + Weber Shandwick France / Neuilly sur Seine

Client The Association of Journalists for the Environment


Innovation in Branded Entertainment

Annual ID


2019 Awards

Total Points: 15

Silver Pencil



McCann Paris / Neuilly sur Seine
M’ Stories / Neuilly sur Seine

PR / Marketing

Weber Shandwick France / Neuilly sur Seine

Production Company

Les Improductibles / Paris

Creative Director

Sebastien Boutebel
Guy Lewis


Alexandre Tissot

Executive Creative Director

Riccardo Fregoso
Julien Chiapolini

Group Creative Director

Adrian Botan


Jefferson Lellouche

Creative Team

Julio Alvarez
Cesar Garcia
Mateo Fernandez
Clara Bazin-Vinson
Adrien Lavayssiere
Claire Pages
Esmee Khoujlani
Valentin Audubon

Account Team

Bruno Tallent
Cedric Vanhoutte
Erik Bertin
Palmyre Betremieux
Arnaud Pochebonne
Eloi Asseline
Emilie Barrail
Cecile Pochard
Gilles Beaujean


Share To

Related Awards





Follow Us