The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2019 One Show - Direct Marketing

Distracted Goalkepper

Agency Tech and Soul / São Paulo + Uber / São Paulo

Client Uber


Non-traditional & Guerrilla Marketing

Annual ID


2019 Awards

Total Points: 2




Tech and Soul / São Paulo

Client / Brand

Uber / São Paulo

Production Company

Canja audio / São Paulo

Music / Sound Production Company

Bloodaudio / São Paulo

Post Production Company

Telegram films / Prague


Daniel Magri

Chief Creative Officer

Flavio Waiteman

Creative Director

Tiago Urdan


Carlos Baer

Executive Creative Director

Vinicius Sapierski
Fabinho Cerdeira

Group Creative Director

Fernanda Machado


Otavio Moraes

Sound Designer

Lucas Sfair

Creative Team

Cristiano Bunte

Account Team

Guilherme Boechat
Mariana Polidorio
Mariana Boni
Marcio De meo
Alain Troib

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