The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2019 One Show - Direct Marketing

DEISEL GO WITH THE FAKE

Agency Publicis / New York + Publicis Italy / Milan

Client Diesel

Category

Non-traditional & Guerrilla Marketing

Annual ID

OS_DI19022G

2019 Awards

Total Points: 25

Gold

Credits

Agency

Publicis New York / New York
Publicis Italy / Milan

Production Company

Rival School Pictures / New York

Post-Production Company

Cosmo Street / New York

Music & Sound Production Company

Stabbiolo / Sarteano

Art Director

Kristen Koop

Writer

Bryce Hooton

Producer

Lisa Bifulco
Tim Legallo

Executive Creative Director

Luca Pannese
Luca Lorenzini

Chief Creative Officer

Andy Bird

Chief Digital Officer

Stefano Perazzo

Social Media Manager

Doina Tatu

Strategist

Noa Dekel

Account Team

Adrienne Ludvigsen
Melanie Lyon
James Bundy
Barbara Pusca
Camilla Poli

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