The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2019 One Show - Experiential & Immersive

The Macallan Visitor Experience

Agency ATELIER BRÜCKNER / Stuttgart + Speirs + Major / London + TAMSCHICK MEDIA+SPACE / Berlin + Jason Bruges Studio / London

Client The Edrington Group

Category

Spaces & Immersive / Brand-Owned Experiences

Annual ID

OS_EX19049M

2019 Awards

Total Points: 2

Merit

Credits

Agency

ATELIER BRÜCKNER / Stuttgart

Design Firm

Speirs + Major / London
TAMSCHICK MEDIA+SPACE / Berlin
Jason Bruges Studio / London

Production Company

medienprojekt p2 / Stuttgart
MKT AG / Olching

Creative Director

Uwe R. Brückner

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