The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2019 One Show - Social Influencer Marketing

Dundee: The Son of a Legend Returns Home

Agency Droga5 / New York

Client Tourism Australia

Category

Influencer Marketing / Multi-Channel

Annual ID

OS_SI19005G

2019 Awards

Total Points: 25

Gold Pencil

Credits

Agency

Droga5 / New York

PR / Marketing Agency

Kovert Creative / Los Angeles

Production Company

Revolver / Sydney

Media Distribution Company

UM / Sydney / New York

Chief Creative Officer

David Droga

Chief Marketing Officer

Marianne Stefanowicz

Executive Producer

Andrew Slough

Product Manager

Tessa Muchura

Account Team

Edward Rogers
Marissa Guerra
Annie Sherbon
Jeff Winsper

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