The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2019 One Show - Social Influencer Marketing


Agency Saatchi & Saatchi / Torrance + DENTSU INC. / Tokyo

Client Toyota Motor Corporation


Influencer Marketing / Episodic

Annual ID


2019 Awards

Total Points: 2




Saatchi & Saatchi / Torrance
Dentsu Inc. / Tokyo

Chief Creative Officer

Jason Schragger

Creative Director

Renato Braga
Mark Carolan

Executive Creative Director

Fabio Costa

Music Supervisor

Kristen Hosack

Account Team

Erica Baker
Bryan DeSena
Rick Schmitz
Josh Phillips
Nathalie Bianchi


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