The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2019 One Show - Creative Effectiveness

Nike Just Do It 'Dream Crazy'

Agency Wieden+Kennedy / Portland + NIKE / Beaverton + Park Pictures / Los Angeles + Joint / Portland

Client Nike


Creative Effectiveness / Single Country or Region

Annual ID


2019 Awards

Total Points: 50

Best of Discipline Pencil



Wieden+Kennedy / Portland

Client / Brand

NIKE / Beaverton

Production Company

Park Pictures / Los Angeles

Music / Sound Production Company

Joint Editorial / Portland
Lime Studios / Santa Monica
Walker Music / Santa Monica

Post Production Company

Joint / Portland
A52 / Santa Monica
Company 3 / Santa Monica

Art Director

Sara Phillips
Naoki Ga


Joan Comellas

Account Team

Andre Gustavo
Luiza Prata Carvalho
Mike Waywell
William Frazier

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