The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2019 One Show - Creative Effectiveness

White Hats Wanted

Agency McCann / New York + U.S. Army / Washington

Client U.S. Army

Category

Creative Effectiveness / Single Country or Region

Annual ID

OS_CE19028M

2019 Awards

Total Points: 2

Merit

Credits

Agency

McCann New York / New York
U.S. Army / Washington

Executive Creative Director

Dan Donovan

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