The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2002 One Show - Design

In remembrance of the NANJING Massacre

Agency JST Design Consultants / Beijing

Client Nanjing Massacre Memorial


Package Design / Product Packaging: Campaign

Annual ID


2002 Awards

Total Points: 25



Art Director

ShiWei Cai


ZhiHong Xu

Agency Producer

JST Design Consultants


ShiWei Cai

Creative Director

ShiWei Cai
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