The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2004 One Show - Design

Takagi Masakatsu: Rehome, DJ Uppercut : Pieces, Hifana: Fresh Push Breakin'

Agency Wieden+Kennedy / Minato-ku

Client W+K Tokyo Lab


Package Design / Product Packaging: Campaign

Annual ID


2004 Awards

Total Points: 25

Gold Pencil


Production Company

W+K Tokyo Lab

Art Director


Creative Director

John C. Jay
Sumiko Sato





Agency Producer

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