The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2004 One Show - Design


Agency Happy Forsman & Bodenfors / Gotenburg

Client Semper


Package Design / Commercial Product Packaging

Annual ID


2004 Awards

Total Points: 25

Gold Pencil


Creative Director

Anders Kornestedt


Philip Karlberg
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