The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2020 One Show - Integrated

The Phonetic Can

Agency FCB Joburg (Pty) Ltd / Johannesburg + Coca-Cola / Johannesburg

Client Coca-Cola Company


Integrated Branding Campaign

Annual ID


2020 Awards

Total Points: 2




FCB Joburg (Pty) Ltd / Johannesburg

PR / Marketing Agency

Playmakers / Johannesburg

Client / Brand

Coca-Cola / Johannesburg

Production Company

Bioscope Films / Johannesburg
Fuelcontent / South Africa

Music / Sound Production Company

Hey Papa Legend / Johannesburg
Audio Militia / Johannesburg

Post Production Company

Left Post Production / Johannesburg
Pressure Cooker Studios / Johannesburg

Media Distribution Company

Media Com / Johannesburg

Chief Creative Officer

Fred Levron
Jonathan Deeb

Creative Director

Suhana Gordhan
Liana Liebenberg


Fausto Becatti

Director of Photography

Fabian Vettiger

Executive Producer

Daniel Kaplan

Sound Designer

Myles McDonald
Tymon Smith

Account Team

Struan De Bellelay Bourquin
Cretienne Vorster
Merushka Pillay
Nadeem Uz Zaman
Monali Shah
Justine Cullinan
Wongiwe Siwisa
Michelle Cloete
Clifford Coetzee

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