The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2020 One Show - Interactive & Online

Burn That Ad

Agency David / São Paulo + Burger King / São Paulo

Client Burger King Brasil


Digital Experiential / Augmented, Virtual & Mixed Reality (AR, VR, MR)

Annual ID


2020 Awards

Total Points: 10



DAVID São Paulo / São Paulo

Client / Brand

Burger King / São Paulo

Production Company

Vetor Zero / Sao Paulo
Irmãos Meirelles / São Paulo

Post-Production Company

The End / São Paulo

Music & Sound Production Company

Jamute / São Paulo

Art Director

Marlus Lau


Fabiano Beraldo

Creative Director

Edgard Gianesi

Executive Creative Director

Rafael Donato

Creative Technologist

Toni Ferreira
Gustavo Nanes

Account Team

Rafael Giorgino
Carolina Vieira


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