The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2020 One Show - Branded Entertainment

The Impactful Reminder

Agency Sid Lee / Montreal

Client Vision Zero Project and the City of Montreal


Experiential / Brand Installations

Annual ID


2020 Awards

Total Points: 2




Sid Lee / Montreal

Client / Brand

Vision Zero Project and City of Montreal / Montreal

Production Company

Sud Ouest / Montreal

Music / Sound Production Company

BLVD / Montreal

Art Director

Jonathan Lavoie

Creative Director

Jonathan Lavoie


Alex Miglierina

Executive Creative Director

Alex Bernier

Executive Producer

Simon Lavoie


Benoit Jones Vallée

Sound Designer

Frédéric Laurier

Creative Team

Alexane Bouvrette
Mathieu Charest
Alain Tremblay
Annick Charlebois
Simon Arnold
Maxime Daoust
Alsu Kurbanova
Alex Pilon
Jonathan Pinard
Sarah-Jeanne Turgeon

Account Team

Marie-Julie Cossette
Katia Aubin
Kristel Dupont
Caroline Royer
Vincent Paradis


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