The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2020 One Show - Branded Entertainment

BikerTek

Agency Highways England / London + adam&eveDDB / London

Client Highways England

Category

Experiential / Live Events

Annual ID

OS_BE20_085M

2020 Awards

Total Points: 2

Merit

Credits

Agency

adam&eveDDB / London

Client / Brand

Highways England / London

Design Firm

King Henry / London
Phosphor Art / London

Production Company

Supervision / London

Art Director

Paul Angus

Writer

Ted Heath

Designer

Scott Silvey

Illustrator

Jon Rogers

Photographer

Giles Revell

Producer

Daniel Moorey
Adaeze Ndakoji
Gosia Chalas

Creative Director

Simon Lloyd

Executive Creative Director

Ant Nelson
Mike Sutherland

Chief Creative Officer

Richard Brim

Creative Team

Dan Jackson

Account Team

Mike Stern
Max Sullivan
Kathryn Armstrong

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