The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2020 One Show - IP & Products

Andressa Alves' Doll

Agency Wieden+Kennedy / São Paulo

Client Nike


Physical Product

Annual ID


2020 Awards

Total Points: 2




Wieden+Kennedy / São Paulo

Creative Director

Bruno Oppido
Mariana Borga

Executive Creative Director

Eduardo Lima
Renato Simoes


Elisa Sassi

Account Team

Jorge Papa
Nathalia Assad
Marinna Santos

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