The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2020 One Show - Direct Marketing


Agency DAVID / Miami + Kraft Heinz / London + Division7 / Smuggler / London / Los Angeles + Ed Sheeran + Grumpy Old Management / London

Client Kraft Heinz


Physical Items

Annual ID


2020 Awards

Total Points: 2




DAVID / Miami

Design Firm

JKR / London

PR / Marketing

Ed Sheeran + Grumpy Old Management / London
Wonderland / Bristol

Client / Brand

Kraft Heinz / London

Production Company

Division7 / Smuggler / London / Los Angeles

Music / Sound Production Company

Warner Music / London
Beacon Street Studios / Venice
Canja / Curitiba

Post Production Company

Union Editorial / CO3 / London

Digital Artist

Evan Guidera


Kris Belman

Executive Creative Director

Juan Javier Peña Plaza
Ricardo Casal

Group Creative Director

Fernando Pellizzaro
Jean Zamprogno

Product Designer

Sam Tidman

Creative Team

Cristina Cornejo Ayala
Barbara Karalis
Victoria Sjardin
Nigel Dickie
Kiki Jin
Bob Workman
Kannayo Okolie
Alison Weir
James Rich
Patrick Milling-Smith
Michael Raimondi
Amber Tisue
Aaron Cornacchio
Stuart Camp
Gaby Cawthorne

Account Team

Paulo Fogaça
Luisa Candido
Carmen Rodriguez
Mariana D’Aprile
Carolina Foster


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