The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2020 One Show - Direct Marketing

The Book That Grew

Agency Rothco, part of Accenture Interactive / Dublin

Client AIB

Category

Craft / Printing / Production

Annual ID

OS_DI20_119M

2020 Awards

Total Points: 2

Merit

Credits

Agency

Rothco, part of Accenture Interactive / Dublin

Production Company

Rothco, part of Accenture Interactive / Dublin

Publisher

The Salvage Press / Dublin

Art Director

Fabiano Dalmacio

Writer

Rob Maguire

Chief Creative Officer

Alan Kelly

Chief Marketing Officer

Jill Byrne

Creative Director

Ray Swan
Emma Sharkey

Creative Technologist

Diana Scherer

Director

Jake Viramontez

Executive Producer

Al Byrnes

Account Team

Alan McQuaid
Jimi McGrath

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