The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2020 One Show - Direct Marketing

Raise Their Game

Agency Ogilvy / London

Client IBM

Category

Craft / Use of Technology

Annual ID

OS_DI20_035B

2020 Awards

Total Points: 10

Credits

Agency

Ogilvy / London

Art Director

Steve Williams

Chief Creative Officer

Andre Laurentino

Creative Director

James Sexton
Matt Williams

Executive Creative Director

Charlie Wilson

Producer

Justin Cairns

Strategist

Nina Mynk

Account Team

Dimitar Stoyanov
Jonathan Murphy
Gareth Richards
Daleep Dehal
David Lee
Jaimie Waddell

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